Next Level
Brand Strategy.

We change perspectives and develop strategies that help you achieve your business goals and take your brand a step forward. With the BrandLab Model, we have developed a method with which we give brands and companies an unique identity. Through strategy and design we set of changes in companies and create the basis for innovation and growth, for new products and for services. Our approach goes far beyond established, theoretical methods. In doing so, we help our clients to reinvent themselves and to successfully position themselves in today‘s fast-changing market for tomorrow.

»With strategic brand advice and well-founded know-how in brand management we increase the success of our clients.«

Alexandra Rebernig, Managing Director

Customer Journey. What does your customer want? What are his needs? How does he think, how does he feel, what moves him? What are the causes for the purchase decision? Where are the target group‘s touchpoints with your brand? Only those who really know their target group can reach and retain them precisely with their brand. In BrandLab we analyze the entire process: from the first contact with your brand - often well in advance of the purchase decision - until well after the purchase. Using neuromarketing methods, we define the mindset of your target group, match them with brand experiences and advise you on the development of the optimal customer journey.

BrandLab - 3 steps to a strong brand.

September 20, 2019

Insights, Topic

Real. Centered. Co-creative. This is how Brand Next Level goes. Alexandra Rebernig explains.

September 16, 2019

Insights, Topic

Jessica Windt

Mission and vision as strategic management tools. Jessica Windt explains how.

September 02, 2019

Insights, Topic

Winner German Brand Award 2020 //
Excellence in Brand Strategy and Creation

June 19, 2020

Insights, Awards

Storytelling - How to find the core story of your company. Jessica Windt shows how.

July 03, 2019

Insights, Topic

Brand identity. How to find you. And how not.

June 28, 2019

Insights, Topic

Take two! Two awards at once German Brand Award 2019.

August 07, 2019

Insights, Awards

The new way in health finance

Büdingen Med

Work, Brand Strategy, Identity Design, Technology

For love since 1866


Work, Brand Strategy, Identity Design

The new brand history of an icon


Work, Brand Strategy, Identity Design